The Joys of Marketing: Changing Human Behavior with Advertising

The Joys of Marketing: Changing Human Behavior with Advertising

May 17, 2013

This morning I came up with an idea for a customer campaign I’ve been gnawing on this week. I was selling a product to a rather conservative industry. I wanted to come up with something fun and relevant that hit their pain points. Something interactive. Most of what I do at my day job is lead generation, but there’s some direct sales work, too. When I...

Hiding About, With Bonus Creatures

Have gotten more done on new book in three days than I have in four weeks, which I suppose is the sign of any good writing retreat. I’m somewhere in North Carolina, enjoying very Pacific-Northwest-like weather. I also have limited access to wi-fi (mostly self-monitored, but the wi-fi really is kinda spotty), hence the radio silence. Also, they have these...

Deal/No Deal: Why I Am Considering the Skyhorse/Night Shade “Buyout”

Deal/No Deal: Why I Am Considering the Skyhorse/Night Shade “Buyout”

Apr 5, 2013

I’ve been reading a lot of responses to the “deal” proposed by Night Shade Books and Skyhorse/Start Publishing, and as pretty much everything has been leaked every which fucking way (kicked off, no less, by a stupidly inaccurate and ill-timed Tweet by one of Night Shade’s own owners, which should surprise no one used to dealing with them). Myself and...

On Twilight Fan Fiction, Content Mills, and the Strangling of Creativity

On Twilight Fan Fiction, Content Mills, and the Strangling of Creativity

Dec 12, 2012

I’ve always been fascinated by the idea of a content mill. It’s about creating a high churn of work at a very low price. It’s about blasting out as many messages as possible – it’s pure, useless drivel. Best of all, it makes us feel like we’re actually achieving and accomplishing things – look! This is out! Now this! Now this! – when in fact...

Whiling Away the Dreary Days

Whiling Away the Dreary Days

Dec 8, 2012

Am avoiding writing. Here, have a Christmas...

Looper: On What Makes a Hero

Looper: On What Makes a Hero

Nov 1, 2012

  Note: Post contains ALL THE SPOILERS for this film. The shift to gritty fantasy over the last couple decades has been a long time coming. I’d argue that those of us who grew up watching heroes like Snake Pliskin and Mad Max and Ellen Ripley but reading about smarmy do-good boys with birthmarks and wilting heroines were inspired to spice up the old...

On Hiatus – But Probably Still Alive

On Hiatus – But Probably Still Alive

Oct 4, 2012

It occurred to me today that I’m dangerously close to burnout, and as I’m about to head down the rabbit hole with RAPTURE promo in early November, now is probably a good time to take a break from being social and actually knuckle down and get to work. I’ve managed to get really far behind on projects. If you start spending too much time on stuff like book...

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