The researchers, from the University of Glamorgan’s Health and Exercise Science Research Unit, say bodybuilders turn to steroids because they see themselves as too “weedy” – in a condition which is the opposite of anorexia.

So sad. Dorky little weedy boys are quite sexy.

It does interest me that both men and women seek media-hyped perceptions of beauty that aren’t neccessarily appealing to the sex(s) they’re trying to attract.

I suppose it’s easier for us to pretend we have only one standard of beauty, so companies can try to turn all of us into that. Acknowledging diversity – particularly the attractiveness of diversity – means smaller groups of potential consumers.

If everyone in America is “overweight” it’s a lot easier to sell us all diet products. If all men are “weedy” it’s easier to sell them on gyms and steriods. If all women need big breasts, they’ll go to great lengths to inhance them, including surgery.

A handful of people are making a lot of money by making other people feel terrible about themselves.

(Thanks, Cheryl)

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