Who cares? On the importance of banter and character-driven narrative

Who cares? On the importance of banter and character-driven narrative

Nov 14, 2013

I’ve been dutifully churning through episodes of Leverage, a sort of modern-day Mission Impossible where a bunch of thieves go about righting wrongs caused to individuals by The Man (big corporations). But though I enjoyed the concept, I just wasn’t getting into the show. I just didn’t care enough about the people involved in it. They didn’t seem to...

On Sticking to Your Guns When the World Wants Posies

On Sticking to Your Guns When the World Wants Posies

Dec 8, 2012

It’s no big news that I write a lot. Like, a lot. I’m attached to 400-600 projects a year at the day job. I do freelancing work for a couple of clients – blog posts, press releases, that sort of thing. Then I picked up an adjunct position at a local design school teaching copywriting (if you want to figure out your process and do a deep dive/study in copy,...

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